Freight lifting platform is a vertical transportation equipment mainly used for transporting goods inside or outside buildings. The design concept mainly considers the following aspects:

1. Safety: The lifting platform must ensure the safety of personnel and goods. Therefore, safety measures such as platform stability, braking system, and fall protection devices need to be considered during design.

2. Efficiency: The lifting platform needs to complete the transportation of goods in a short period of time, so factors such as platform speed, load capacity, and loading and unloading methods need to be considered in the design.

3. Reliability: The lifting platform requires long-term stable operation, so factors such as durability, maintainability, and ease of use need to be considered in the design.

4. Environmental friendliness: The lifting platform needs to meet environmental requirements, so factors such as energy efficiency, noise control, and emission control need to be considered in the design of the platform.

5. Aesthetics: The lifting platform needs to be coordinated with the appearance of the building, so factors such as color, shape, and material of the platform need to be considered in the design.

When designing a freight lifting platform, it is necessary to comprehensively consider the above factors to meet practical needs and various constraints.